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 The Cloud Services Community

proudly presents

The 2017 Marketing Roadshow

New York

Best practice in Building an effective Business Development Strategy!! A Marketing Agency CEO discusses how the Business Development strategies they are using to target their prospects and customers
Let’s face it many of us are great at marketing and advertising but not so great at building an effective business Development strategy!! In this session, our speaker will share the steps he is taking to develop an effective business development strategy. He’ll share how they are using leveraging Sales strategies, Social media and a variety of marketing tactics to promote his firm. He’ll discuss his marketing strategies, what has worked and what hasn't.  He'll also share the five things he did that really helped drive his company forward.  All in all, a session not to be missed for anyone who wants to understand how to build a more effective Business Development strategy.

Marketing panel – 3 Marketing Agencies discuss the sales strategies they are using to develop new customer relationships
There’s nothing like practical step by step advice from someone who has done it!! In this session 3 Marketing Agency CEOs who have built an effective sales program will share the steps they took to build the program, they’ll discuss the pros and cons of hiring dedicated salespeople, how they manage and measure sales, how they motivate their people to generate new sales and actual programs they use to drive sales into their existing and new clients.

Marketing Panel – where’s more profit? – 3 Marketing Agencies discuss how they are making a profit from Marketing Technology

There are lots of ways to make money from Marketing Technology – with many different business models. In this session three Marketing Agency CEOs will discuss their firms approach, why they chose their business model(s), and how this enables them to make money. But more importantly, it’s your chance to question them and understand just which model or models would be right for your business.

Vendor Panel what do they bring to the table
A panel of three vendors discuss their Marketing Agency programs
In this panel session, three vendors will discuss just what they offer Marketing firms. What do their programs offer? What will they do to help their Marketing partners? This is your chance to really question them and understand if their programs might be right for you. So bring your questions  - how often do you get the chance to really understand what key financial software vendors have to offer?

Marketing presentation – a Marketing Agency CEO discusses how they are leveraging Social Media and other techniques to drive new business for their agency
As we all know, increasingly customers are looking to the web and social media before they buy anything! And we are not exempt! That means our Social and web presence is increasingly a vital face for our firms and a key first impression for our prospective and existing customers. So what makes an effective presence? What should we be doing to create the right impression? What do customers expect? Using actual examples our speaker will share what they are doing and how they have built and are managing their web and social presence.